Urban Company unveils its new logo to promote wearing mask

India’s largest at-home service provider, Urban Company has unveiled its fresh logo with a mask thus giving #LogoGoals to businesses. While few are finding it cute, many others are taking the much needed social message from it- wear a mask and keep social distancing. This unique way has gone viral as twitterati absolutely loved its uniqueness.

According to the company, the vision of the company is to act as a reminder to be safe and spread optimism among its customers, partners and followers. The company has changed its icon across all social media platforms, website and app.

Some of the real-time responses from the twitter on the new logo can be read below:

  1. “Of all apps in my phone, your app – @urbancompany_UC stood out. Would deem it relevant given that the TG is common people who are in lockdown right now. Also I would like to think, it was “j.n.d.” done right in #rebranding of Urban Clap to Urban Company. “
  2. “Great modification to the app icon by @urbancompany_UC. Always reminding me of wearing a mask, keeping social distancing during #COVID2019india. UC, i see and following every bit of it. “
  3. “Thanks, @urbancompany_UC for putting the mask on. Watch out for more apps in the coming days. This is the best & fastest way to reach the BILLION, and constantly remind them to wear a mask.”
  4. “@urbancompany_UC Even urban company’s logo is following guidelines.Why can’t you ?#WearMasks #stayhome.

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